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Skin Care Benefits Gain Ground As Makeup Use Evolves

Skin Care Benefits Gain Ground As Makeup Use Evolves

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By: TOM BRANNA

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Skin Care Benefits Gain Ground As Makeup Use Evolves Recent shifts in makeup usage point to alternative areas of interest among makeup users, according to data from Port Washington, NY-based The NPD Group. According to the firm’s new Makeup In-Depth Consumer Report, usage of makeup products among 18-64 year old women is down five percentage points in 2010, relative to 2008. Among women who do wear makeup, a growing number (up 1%, equivalent to about an estimated, additional one million wom...

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